Heya, you got the reasoning correct - essentially we prefer people NOT to go branding free, as it means we get less attention/customers (which costs us money)
As far as the price goes -
vBSEO branding free is approx $120, so i feel our fee's are about right judging by that =)
I know some people are always going to think our products/options/extras could/should be more or less expensive, but we put a price on them based on the functionality and features they give and in the case of branding free, the income potential.
Short answer: The pricing of branding free is in line with the
vBSeo model (and as such with the premium modification end of the market, which is where we are situatated) and ideally no one would buy it anyway =P
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